Posts Tagged ‘New Zealand’

The benefit of hindsight: Saving New Zealand’s newspapers

February 23rd, 2009

They say hindsight is a glorious thing. When looking back, everyone can be an expert. Should have done this, shouldn’t have done that.

If you could go back in time, let’s say five years, and set out a new strategy for a failing newspaper, what would you do?

Paywall? More blogs? Less blogs? Fewer editions?

Here’s a market where you can put the benefit of hindsight into real action: New Zealand.

As Jim Tucker writes, the Kiwi press has thus far dodged the slaughter of the ever-changing media world, keeping sales generally intact.

But that’s beginning to change. Jim’s figures — from the NZ ABCs — suggest all is not well:

While the downward trend shown in Audit Bureau of Circulation figures (about 4% over the past 18 months) is steady compared to the slaughter overseas, some of the bigger players are taking heavy hits.

The biggest, the NZ Herald, has dropped 7.1% (13,622) to 177,391 in the period mid-year 2007 to December, 2008.

The other major national player, the Wellington-based Dominion Post, has also taken a hit, down 6.2% to 90,279.

But these are ’safe’ figures, rather than the industry-defining declines we’ve had to deal with in the UK. So there’s still time.

Knowing what we know now, what would you do about it?

J-school debate: The best route to success?

September 3rd, 2008

What is the best way to train as a journalist? The debate is raging over on Mindy McAdams’ blog.

It’s widely accepted there are two main ways of getting into journalism. Route 1: A degree course of three years or more. Route 2: A trade school (or polytech if you’re in NZ. Or in the UK, this would be a college, I guess) for a year or so.

The third and so far unmentioned route is the ‘go it alone’ vision. It’s no secret that the world’s best journalists have landed via this method, but I’ll be discarding this one. Argue if you must.

The question is, then, which route is best?

I’m in the lucky position to have experienced both. I studied a degree in journalism at the University of Lincoln until this year (I graduate next week, expect a photo or ten!), and I also taught on a trade school course, out in New Zealand, at Whitireia Community Polytech.

The key difference here, I don’t really need to add, is that I was on opposite sides of the learning experience in Lincoln and Wellington.

I was lucky enough (honestly, it was a great debate) to enjoy this argument in real life over dinner with Jim Tucker and Martin Hirst.

On one side of the table, Martin defended degree courses. Three years at AUT, he said, not only gave you hands-on skills, but also the journalistic mind.

Jim’s course, however, was an intense practical endeavour. Students are journalists from pretty much day one.

At the time, I sided with Jim. Although I’d spent three years of my life at uni, not to mention a load of my own and my family’s money, I came to a conclusion that a trade school is the way to go. The course had one goal: to produce journalists.

You could argue — unfairly perhaps — that the trade school approach has somewhat of a production line feel to it. What they produce is journalists based on the designs of journalists gone by. Where a trade school lacks, I believe, is in creating thinkers.

Why are we doing this? Where did it come from? What will it become? — all questions that are rooted in studying ethics and history in detail.

During that dinner, Martin made the point that I could only make such observations about the two courses and their use in the world because I’d be lucky enough to have enjoyed both.

And let’s not forget that my position in NZ came about from this very blog. Would I have been discussing journalism in this way had it not been for my university education? I’m not sure.

But still, I put contacts, skills and value-for-money over all of that. And so still the trade school was winning.

I thought back to my uni life. I founded and edited a newspaper. I had a radio show. In fact, I dipped my finger in every available journalistic pie going. There are opportunities that can only be created by universities because of one simple reason: budget.

But that budget has it’s own unique cost. Universities are determined to fill their lecture theatres. I know Lincoln certainly was.

I’ve no doubt that universities have terrific journalism tutors, but what value is a tutor of any quality when they have over 100 students to serve? It’s impossibl to do it well.

With the small, trade school-sized classes of 20 or so, a tutor can really gain good rapport with all of them. At Whitireia, Jim and I would be thinking about stories that were coming in. “Ah, xxxxxx would be good for that story,” we’d often say. We knew our students. We knew their personalities. We knew that Dave plays golf at the weekend. We knew that Jono loved rugby — and that his girlfriend was a hairdresser.

Isn’t that how newsrooms work? Isn’t that how JOURNALISTS work?

There are two sides to this coin.

On one hand you have the might of university. The prestige, the money, the time and resources to really learn your subject. Whitireia could never, for example, install a great big radio studio like Lincoln did while I was there. The money just wouldn’t be there for it.

But on the other hand you have trade courses that involve little time-wasting, less money (let’s not forget: journalists shouldn’t just be those who have enough money to study away from home at university) and — from my experience at least — better 1-on-1 teaching.

When a j-school is small, it can swiftly adapt to new ideas. Take Whitireia’s NewsWire website. Designed, implemented and live within four weeks. The amount of ‘you beat us to it!’ comments we received when we went live tells you all you need to know about the speed in which a university curriculum can evolve.

“We’re going to do this, we’re going to do that.” I hear it everywhere. I heard it in NZ, I hear it in the UK. Well if I was a journalism student I wouldn’t give two hoots about what you’re going to do. I want to go somewhere where it’s happening already.

And although I feel bad in criticising my own education here, I don’t think universities provide the best source of learning for journalists. Not by a long way.

Can you make a great news website for free?

June 2nd, 2008

Assume you have a workforce. And premises. And equipment. Those are things you don’t have to worry about.

But imagine you cannot spend ANYTHING on your news website? Not a penny. Or, in this case, a cent. You see, I’m about to put the first stages of a news website for Whitireia Journalism School in New Zealand, where I am currently working as a tutor.

There will be a budget for a fully-fledged news site soon, but until then, I wanted to russle up something quick and easy — yet full featured and very interactive — to give our students a taste of online journalism.

Here’s what I’m thinking:

- CMS: Wordpress.
- Video content: Embedded in Wordpress using YouTube. Even if I had a big budget, I think I’d still use this method.
- Audio: Not completely set on this one, but I think Houndbite seems good for both short and podcast-length clips.
- Images: Flickr. No contest here. Offer readers a constant stream of our best photos? Bliss!

By using Wordpress we can use Google Maps, flash or any other exciting Web 2.0ish tools to get the job done.

What else should I be considering, and has anyone else done the same?

Open debate: OK to endorse Wikipedia for journalism research?

May 22nd, 2008

For one of my sessions in New Zealand, I will be teaching students about researching on the internet.

As I type, I have piles of Wikipedia entries about various topics as I am revising for an exam. Controversial, but as a starting point for revision and research, Wikipedia cannot be beat.

I’d like to start an open debate to give me an idea of opinion on Wikipedia’s worth to journalists:

Is it OK to endorse Wikipedia for journalism research?