I’ve added a new category today. ‘Multimedia’ will act just like the Good Reads category. Any decent bits of multimedia I find from newspapers around the world will be posted.
I’ll start off with this from The Times (South Africa).
This piece is a triumph on several levels.
Firstly, the story itself is wonderfully portrayed. They could have just presented this man as a normal interview, buried in the news section or maybe features. It would have passed me, and many people, completely by.
Creating a multimedia show like this is an effective way of reaching the reader/viewer in a far more direct way. Not only do I know about this man’s plight, but I’ve heard him talk about it too. It feels more real.
Secondly, the way I found out about this piece is a sign of things to come. Was it via a news website? Or a TV program? Nope. A Facebook message from the newspaper pointed me in the right direction. The Times in S.A is an example to everyone when it comes to reader interaction. If you get the chance, it’s worth reading a few posts from editor Ray Hartley’s blog too.
And finally, a little thing this, but it was quick and simple to watch. No pop-up BBC style media player. It was in my browser, it loaded as I watched, and the quality was great.
Great work guys!
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